378 Storytelling and Other Leadership Practices in the Art o

378 Storytelling and Other Leadership Practices in the Art of Persuasion

Storytelling is one of life's most powerful skills
378 Storytelling and Other Leadership Practices in the Art of Persuasion - Elective     

Persuasion is interpreted as an attempt to evoke a voluntary change in the attitude or behavior of another person.  Effective leaders are able to tell stories that speak to others and markedly influence their behaviors. Through hands-on exercises, the class explores elements of storytelling and how to construct and use stories in the practice of leadership. Participants examine case studies and experiences to develop their own stories. Other practices examined include metaphors, humor, reciprocation, contrast, and conformity.  These tools are placed in the context of enhancing the transaction between leader and follower and authentically hearing the needs of listeners. 

Instructor: Bill Chiat is Dean of the CSAC Institute and has been a practitioner of leadership (and storytelling) for 35 years.

Thursday, January 17, 2019, 10:00 a.m.–3:30 p.m.
Santa Cruzw $149/person for counties w 3 credits w Staff/Elected Officials

When
1/17/2019 10:00 AM - 3:30 PM
Where
Santa Cruz County Sheriff’s Community Room 5200 Soquel Avenue, Santa Cruz,, CA 95062
Online registration not available.

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